Tag Heuer is a Swiss luxury watch making company that has recently delved into the world of fashion and accessories. Their products mostly focus on their signature watches that have unique craftsmanship and style, which is noticeable from a mile away.
Tag Heuer specializes in making watches that have functionality and durability. Their signature style in watches also made for their recent tagline and hashtag #dontcrackunderpressure.
However, they were not always this famous and their products can eventually be traced back to nearly 150 years ago under the ownership of a great Swiss watchmaker by the name of Eduard Heuer. Eduard Heuer founded his very own company Uhrenmanufaktur Heuer AG in 1860 and patented his first chronograph in 1882, which soon became the company’s staple.
Throughout the years during their many endeavors Tag Heuer has made quite an impact on current pop culture thanks to several endorsements and sponsorships over the years. Musicians, athletes, footballers, and movie stars have all at some point worn or taken on a sponsorship deal with the company. This has helped cement TAG Heuer as one of the most famous watch companies in recent history.
One such actor, who is not just sponsored by TAG Heuer, but is also one of their ambassadors, is Patrick Dempsey. Patrick Dempsey is a very famous Hollywood actor who has appeared in all types of TV shows and movies of many different genres. Although he has no accolades to prove his amazing work in some of the very prominent movies and TV shows, he does have a very loyal fan base thanks to his many years of work on the famous TV show Grey’s Anatomy.
That said, a lesser known fact about Patrick Dempsey is his career as a race car driver and how it was a very important part of his life. While he was prominently an actor, Patrick Dempsey took racing more than just a hobby; rather, he claimed that it had a lot to do with his career in acting.
TAG Heuer is a company that takes risks and delves into new endeavors to expand itself as a company. One such endeavor led them to become the founding member of the Formula E racing circuit. Due to the many problems with the environment and pollution, Tag Heuer has partnered with FIA and made an eco-friendly Formula E racing circuit, which to this day only consists of fully electric cars.